Ivanka Trump clothing line reports record sales

15:04 • 08.03.17

Ivanka Trump’s eponymous women’s fashion line is reporting record sales figures despite calls for a boycott and controversies surrounding President Trump, The Hill reports.

“Since the beginning of February, they were some of the best performing weeks in the history of the brand,” Abigail Klem, the president of the Ivanka Trump fashion brand, tells Refinery29 in an interview published Tuesday. “For several different retailers Ivanka Trump was a top performer online, and in some of the categories it was the [brand’s] best performance ever.”

The news of a sales surge comes after Nordstrom announced in early February that it would no longer carry the 35-year-old’s clothing and accessories, citing poor product sales. The move caused President Trump to tweet shortly after the announcement that his daughter was being “treated so unfairly” by the luxury department store giant.

Also last month, Neiman Marcus stopped carrying the first daughter's jewelry line on its website, and employees of T.J. Maxx and Marshalls stores were instructed to throw awayany signage advertising her wares.

The Office of Government Ethics recommended disciplinary action against White House adviser Kellyanne Conway after she urged viewers to “go buy Ivanka’s stuff” during a February interview on “Fox & Friends.”

A campaign called Grab Your Wallet, which is critical of the Trump administration, asked shoppers to boycott retailers with any Ivanka or Donald Trump-branded products.

According to the e-commerce aggregator Lyst, from January to February, Ivanka Trump sales increased 346 percent, Refinery29 writes.

The mother of three announced in January that she would take a formal leave of absence from her apparel and accessories firm after her father became commander in chief, saying she would “no longer be involved with the management or operations” of the company.

Klem, a registered Democrat, says she attempts to limit any chatter between herself and the company’s namesake. “I really like Ivanka. We're business associates. We're very close in a way. … But I want to do this with real integrity. So I feel like, while we're not banned from speaking personally, I think it's easier if we talk as little as possible.”

Ethics counselors advised that the company cease using images of Ivanka Trump in “new promotional, advertising, or marketing materials,” according to the profile piece on Klem. The guidance apparently doesn’t impact existing marketing materials, such as the company’s website.

"It's unprecedented what this brand is dealing with,” says Klem. “We are really committed to having the brand be separate, even from [Ivanka], so certainly her dad is even more distant from that. We're committed to doing everything we can to carve an identity for this brand that is about what the brand stands for and the core brand attributes. And so absolutely, it complicated matters.”



LATEST NEWSAll Today news

17:39 • 20/03

Armenia, Italy praise 25% increase in bilateral turnover

17:06 • 20/03

US retailers ask Trump to reconsider China tariffs

16:27 • 20/03

World's last male northern white rhino dies

16:10 • 20/03

UN urges Turkey to end state of emergency  

15:56 • 20/03

Armenia committed to ECHR judgements – Gevorg Kostanyan  

15:29 • 20/03

Stunning image captured by NASA's Juno spacecraft reveals a massive storm raging over 'rose-colored Jupiter'

15:01 • 20/03

Serzh Sargsyan's nomination for prime minister 'best real solution' – Republican MP

14:19 • 20/03

China’s Xi Jinping warns he is ready to 'fight bloody battles' against enemies

13:21 • 20/03

Devoted teacher gives lesson in 'China's loneliest school' having just one pupil

13:07 • 20/03

Bus with Armenian license plates crashes in Russia; 2 reported dead

12:56 • 20/03

Weinstein Company files for bankruptcy

12:42 • 20/03

India confirms 39 dead in IS attack

12:21 • 20/03

Armen Sargsyan conducts meetings with Silicon Valley specialists

11:56 • 20/03

Arthur Abraham to face Nielsen in official April 28 match

11:42 • 20/03

Ex-French president Sarkozy 'arrested over campaign financing'  

11:30 • 20/03

Iravunk: Unemployment key factor behind increasing migration from Armenia - demographer

11:14 • 20/03

Mahmoud Abbas calls US ambassador to Israel ‘son of a dog’

11:01 • 20/03

168 Zham: Armenia-Russia relations plunging into chaos - Russian analyst

10:33 • 20/03

Golden bras put Taiwanese women behind bars  

10:17 • 20/03

Armenian conscript wounded in Tavush  

10:03 • 20/03

Armenian president says he may become prime minister ‘on one condition’

09:16 • 20/03

Armenian border troops shoot down Azerbaijani drone on Karabakh frontline

09:06 • 20/03

US, South Korea set date for military drills

18:04 • 19/03

United States’ position on Nagorno-Karabakh ‘unchanged’ – embassy statement

17:50 • 19/03

Naomi Osaka claims first WTA title after beating Daria Kasatkina

17:28 • 19/03

Armenia ‘leading country’ with frequency of visits to Russia

16:51 • 19/03

French brand features  Egyptian actor’s face as theme for collection

16:19 • 19/03

Handover of regions ruled out from Karabakh peace agenda – deputy FM  

15:34 • 19/03

Apple secretly developing its own screens for first time

15:19 • 19/03

Nalbandian briefs Armed Forces' command on Karabakh peace concept

14:59 • 19/03

Stunning telescopic footage taken from over mile away captures the silhouettes of photographer and dog playing fetch at sunrise

14:38 • 19/03

Armenian-Russia friendship unrelated to domestic agendas - official  

14:22 • 19/03

Jet Airways passenger caught with illegal gold bars 

14:04 • 19/03

Ex-Ukranian air force fighter pilot blamed for shooting down flight MH17 found dead at home

13:01 • 19/03

US Democrats and Republicans call on Zuckerberg to be grilled on data firm that 'harvested users' private information'

12:52 • 19/03

PricewaterhouseCoopers and Center for Strategic Initiatives conduct workshop on tax payment methodology  

12:20 • 19/03

Armenian judoist wins silver in intn’l tournament

11:49 • 19/03

Serzh Sargsyan congratulates Putin on re-election

11:43 • 19/03

Iran foreign minister cancels meeting ‘due to hospitalization’

11:10 • 19/03

Karabakh talks to intensify after electoral processes – politician

10:15 • 19/03

Armenian journalist Karen Tumanyan dies at 53

09:48 • 19/03

Cheeky monkey pulls down tourist's top exposing her boob on Thai holiday

09:31 • 19/03

Trump warned over Russia inquiry

09:13 • 19/03

Two wounded in new Texas explosion

08:54 • 19/03

Russian presidential election: Putin wins by big margin

14:54 • 17/03

Parliamentary delegation visits Armenian church in St Petersburg

14:29 • 17/03

Russia expels 23 British diplomats as row over spy poisoning case deepens

14:18 • 17/03

Prince Harry rejects chance to safeguard £30m fortune as he is determined his marriage ‘will work’

14:06 • 17/03

Small plane crashes outside Philippine capital, killing seven

13:47 • 17/03

Azerbaijan key impediment to Armenia-Turkey normalization – Thomas de Waal

12:47 • 17/03

Turkish court orders jailed journalist’s release

12:23 • 17/03

Aravot: Azerbaijan conducting acitve lobbying in US, says Armenian analyst

12:02 • 17/03

China’s Xi Jinping re-elected

11:32 • 17/03

Escalations in Karabakh conflict zone ‘still possible’ even though major war is ruled out, says Chatham House expert

10:43 • 17/03

Two Armenians killed in possible gang shooting in Valley Glen neighborhood

09:34 • 17/03

Putin blamed for attack on ex-spy Skripal

09:12 • 17/03

Oscars Academy chief 'faces harassment allegations'

18:45 • 16/03

Japanese artist creates photo-like portraits (photo set)

18:40 • 16/03

Apple appears ‘totally cut off Iran’ from the App Store

18:30 • 16/03

Asia's second-richest person Li retires

17:58 • 16/03

Armenian parliament vice speaker urges CSTO top body to condemn Azerbaijani aggression

17:31 • 16/03

Turkey controls ‘three-fourths of Afrin’, says Erdogan

17:20 • 16/03

White House joins European leaders to condemn poisoning of Russian spies

16:48 • 16/03

Islam does not belong to Germany, says new interior minister

16:38 • 16/03

Yerevan-Saratov plane lands at Moscow airport ‘due to poor weather’

16:21 • 16/03

Baku ‘intentionally protracting’ Karabakh peace - European expert

15:19 • 16/03

Donald and Melania Trump join Irish Prime Minister for White House St. Patrick's Day event

13:15 • 16/03

Pentagon chief accuses Iran of 'mucking around' in Iraq's Elections

11:55 • 16/03

Online media resource which has long-term plans with readers: Tert.am celebrates 10th anniversary

10:16 • 16/03

Zhoghovurd: Armenia's isolation tightening amid plans for new regional transport projects

09:33 • 16/03

Estonian prime minister cancels trip to Russia

09:13 • 16/03

At least four killed in Florida university bridge collapse

17:54 • 15/03

Syria war: Thousands flee beseiged Eastern Ghouta 

17:26 • 15/03

World superpowers' interests 'above their priorities' in Karabakh peace – Thomas de Waal

16:40 • 15/03

French court fines baker for refusing to take a day-off

15:31 • 15/03

Wenger: AC Milan win gives Arsenal a ‘psychological problem’

15:18 • 15/03

Russia discussing Karabakh peace 'with different partners', says Foreign Ministry spokesperson

15:04 • 15/03

To Kill a Mockingbird estate suing producers over Broadway adaptation

14:47 • 15/03

Turkey-US meeting postponed due to Tillerson exit

14:29 • 15/03

Russia vows retaliation for UK claims over ex-spy’s poisoning

14:18 • 15/03

Moody’s revises Ardshinbank's rating outlook to positive, reaffirming ratings on the level of sovereign

13:25 • 15/03

Anti-Iranian pressures would be 'unreasonable' for Armenia, warns expert

12:15 • 15/03

White House: Russia 'appears' behind poisoning of ex-spy

11:54 • 15/03

Media play paramount role in consumer protection – Karen Karapetyan

11:17 • 15/03

Slovenian Prime Minister Miro Cerar resigns

11:11 • 15/03

Terrified passengers left hanging upside down for 45 minutes after Six Flags' Batman roller coaster gets stuck on its tracks

10:47 • 15/03

UK resolutely supports Minsk Group efforts towards Karabakh peace – ambassador  

10:10 • 15/03

Bako Sahakyan visits ANCA office in Washington

09:46 • 15/03

Lamborghini launches bicycle edition

09:32 • 15/03

Libya seeks 205 over smuggling ring

09:13 • 15/03

US stands in solidarity with Ukraine over Russia

18:00 • 14/03

UK expels 23 Russian diplomats over ex-spy’s poisoning

17:42 • 14/03

Mercedes Maybach to come with 2 megapixel smart headlights ‘projecting warning symbols on roads’Maybach

17:12 • 14/03

PACE committee backs Armenian deputy chairman's proposal

16:33 • 14/03

UK's May plots to punish Russia amid deepening crisis over poisoned spy

16:21 • 14/03

Armenian American Museum project to attract additional $2 million

15:50 • 14/03

National AIDS prevention center to close down ‘due to shortage of funds’

14:48 • 14/03

Kenyan model changes homeless couples to make them ‘fashion models’

14:15 • 14/03

Dog dies in overhead locker on United Airlines plane

14:02 • 14/03

Germany’s Merkel re-elected to fourth term